ARMANI/PRIVÉ IRIS BLEU
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• Armani/Privé's new Les Eaux Haute Couture fragrance, Iris Bleu, is an olfactory journey to the heart of the Mediterranean.
• Inspired by Giorgio Armani’s cherished destinations, this captivating scent transports you to the infinite expanse where the sky embraces the sea.
• At its core, the luminous Iris flower, often called "the blue gold of perfumery," mingles with the delicate green petals of Jasmine Grandiflorum.
• This exquisite floral harmony evokes the boundless elegance of the open sky.
• A soft veil of white musk then envelops the senses, echoing the soothing warmth of the Mediterranean Sea at dawn.
• Experience the serene beauty of Iris Bleu, a fragrance that captures the magic of infinite blue.
FRAGRANCE FAMILY: Floral

IRIS: THE BLUE GOLD OF PERFUMERY
The Iris, often referred to as ”the blue gold of perfumery”, is one of the most precious and expensive ingredient of the perfumers’ palette.Hand-harvested in the warm month of August in Italy, it takes a minimum of 3 years of cultivation to obtain its first olfactive notes.
In Iris Bleu, our perfumer chose to use the most precious Iris butter, taking an average of 13 tons of fresh rhizomes to obtain a single kilo of this precious butter, which exhales a distinguished powdery, woody yet airy and elegant scent.

INSIDE OUR INGREDIENTS
Armani beauty stands for more transparency and has decided to reveal 95% of the fragrance formula. The remaining 5% protects the perfumer's secret formula.
Behind the products: discover how Armani is committed to a responsible global beauty activity starts with ensuring the quality of its natural, carefully handcrafted ingredients, as well as the efficacy and safety of its formulas.
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OUR ICONIC BOTTLE
This elegant scent is then encapsulated in our iconic glass bottle, allowing its soft light blue tint to come through.
A color at the very heart of each aspect of this unique scent.